Pricing and Negotiating Seminar
Presented by Susan Carr and Blake Discher

Four hours packed with information that will improve your business – Susan Carr presents What do I Charge? and Blake Discher presents I Stink at Negotiating.

What Do I Charge?
Are your clients asking for more and paying less? Are your costs increasing? Are you struggling with how to determine your fees? And, what about talking to clients about price?

Susan Carr presents a candid discussion on licensing and pricing your work. Take the mystery out of determining your fees and setting licensing terms. Get real world strategies for pricing in this tough business climate. Learn how to sell your prices with confidence.

Seminar topics:

• What you need to know about copyright.
• A real world look at how to license photography.
• Why are copyright, licensing and pricing connected?
• Pricing models.
• Learn the steps to determining what to charge.
• Selling your price.
• I Stink At Negotiating
• Do you panic when you have to discuss money with a client? Do you talk too fast, ramble or sound indignant? Do you give in too fast to a lower price or broad licensing terms?

Join Blake Discher for his highly acclaimed “Strictly Business 2″ lecture on how to win jobs. Blake will teach you the steps to become a top negotiator. This critical skill can change your business in the most profound way – more and better work! Blake will walk you through real world scenarios, show you how to listen and talk to prospects turning them into loyal clients.

Seminar topics:

• Learn how to prepare for a negotiation.
• Researching the client.
• Increasing your clout.
• Listening skills.
• When is it time to walk away?
• The follow-up is critical.

Costs
$40.00-ASMP Member
$75.00-Non-member
$65.00-Professional Association member *
$25.00-Student *

When And Where

October 10, 2009

Embassy Suites Nashville Airport (Carolina Ballroom)
10 Century Blvd
Nashville, TN 37214

9:00 AM – 1:30 PM (Social time starts at 8:30 AM)